Making a catalogue
for traditional italian textiles
Story
Brief — A printed and digital catalog dedicated to resellers and interior designers. The textile department stands as Maison Etro's historical foundation. The mission was to create a website that carries the value of the division. Dedicated to professionnals, the tool had to be straightforward, following the rules of the brand identity.
Art — The modern but traditional trait of the brand is being reflected into the Maison New Extended typeface, generous whitespaces, lightgray colors, and smooth animations.
Art — The modern but traditional trait of the brand is being reflected into the Maison New Extended typeface, generous whitespaces, lightgray colors, and smooth animations.
Credits
Etro :
Project management
Photography
Florentin de Moffarts :
Front-end developement
Database developement
Interface design
Layout design
Project management
Photography
Florentin de Moffarts :
Front-end developement
Database developement
Interface design
Layout design